2025 Winter Conference Speakers

Education & Session Speakers

David Atkins

David is a retired New York State Police Captain after 22 years of service. He ran all State Police operations for the County of Westchester NY, averaging approximately 400-500,000 911 calls a year. David was the New York State Trooper of the Year in 2003 followed by New York State Police Investigator of the Year in 2007. David was also a first responder at Ground Zero on 09/11 where he spent weeks working in New York City. While working full-time with the NY State Police, David also built a million dollar international direct sales business with Beachbody, leading a team of 1,400 people today.


Through his success both in law enforcement and business, David became a Keynote Motivational Speaker presenting to groups of a few hundred people to over 20,000 people in the NFL Super Dome in New Orleans. David published his first book The Leveled Up Life and is the host and creator of the Personal Perseverance Project Podcast. Most importantly David is a husband and a Father to his three daughters.

Valerie Garcia

Valerie grew up in a big family on a farm in a tiny, Midwest town. She moved internationally five times and traveled to over 45 countries. For more than two decades she has spoken to audiences and worked with clients across six continents – teaching tens of thousands of people how to tell better stories, connect in new ways with their customers, and approach change with open minds. 


But none of that is what makes her unique. Val is different from other speakers because she doesn't just want to say words and leave. She doesn't just want to help you sell more or do more. She spent years teaching people to make money - but all the money in the world doesn’t matter if you are miserable.


Val wants to create an experience that changes you and your organization for the better – so you can show up fully, find joy and meaning at work, and have more reasons to celebrate (with cake!)

Lynn Madison

Lynn is the owner of Lynn Madison Seminars, a full service training and development company devoted to the advancement of professionalism in real estate.


Formerly Lynn was Vice President and Director of Career Development for The Prudential Preferred Properties in Chicago, a 25 office firm with over 900 associates, where she authored and trained their New Agent Institute. Before that she held the same position with First United Realtors, a local independent with 28 offices. She was manager of two different offices for First United. Prior to that, she was an award winning salesperson – receiving their Salesperson of the Year honors.


Lynn speaks annually at the NAR conventions and is an ABR, BPOR, GRI, SFR, SRES, and SRS instructor and has conducted classes in over 30 states. Lynn's involvement with REBAC goes beyond instructing. She conducts the trainer recertification program for REBAC instructors annually and has authored or co-authored the SFR, ABR and BPOR courses.


Lynn regularly conducts the New Member Orientation program for many of the associations in the Chicagoland area, as well as Professional Standards and Leadership training sessions for many state and local Associations. She is the Treasurer of Main Street Organization of REALTORS her local 14,000+ member association.


At the National level, Lynn currently serves on the NAR Professional Development Committee the RPAC Participation Council and has served on Equal Opportunity and Cultural Diversity as well as Professional Standards and Risk Management. Lynn has been honored with two NAR Hall of Fame memberships - RPAC and REBAC.


At the state level Lynn has served as Chair of the RPAC Fund Raising Committee, Professional Standards Committee, GRI Board of Governors and has served as a member of the License Law Rewrite Task Force, License Law Scope & Structure Working Group, the Equal Opportunity Working Group, Education MIG as well as IAR’s Strat Plan and Convention Committees. She is the author of over 20 continuing education classes in Illinois. She has also served on the state Continuing Education Task Force and the CE Curriculum and Instructor Development Subcommittees. As a member of the Illinois Agency Task Force Lynn has been instrumental in the creation and training of new agency policies.


Lynn is ITI certified, a member of the Real Estate Educators Association, was a National Educator of the Year award winner, has received the Educator of the Year award from AIREE, the Illinois real estate educator of the year and REALTOR® of the Year honors from her local association in 2003 and was named the Illinois Association REALTOR of the Year for 2011.

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