Holiday Marketing Tips for REALTORS®

Louisiana REALTORS • October 31, 2019

The holidays are here, and there is no slowing down. In addition to your regular day-to-day duties and responsibilities, you’ll also have shopping, cooking, traveling, and more to do. However, in spite of the crowded schedule, this is also a great time of the year to market and promote your services to current and prospective clients. As this year comes to an end with all of its festivities, it presents an excellent opportunity to fill your pipeline and maybe even close a few deals heading into the new year. Here are a few ways to take a unique lead generation approach this holiday season .

Client Appreciation Event

What a great season to show appreciation for your clients who helped with your success all year. Hosting a holiday-themed party at your office or other common gathering space will not only be fun, but a great way to earn some referrals as well. A hot chocolate bar and pictures with Santa are just a few ways to add to the festivities.

 Deliver Holiday Ornaments and Other Treats

Christmas tree ornaments, cookies, wrapping paper, and other seasonal treats can easily be delivered to your clients’ new homes. This is an excellent way to say “thank you” and makes for a nice touch when it comes to referrals and repeat business.

 Give Home Improvement Store Gift Cards

Every new homeowner is going to make at least a few trips to Home Depot or Lowe’s. Why not make that trip a little easier for your clients with a gift card?

 Make Phone Calls

It may sound simple, even a little antiquated, but a good old-fashioned phone call can go a long way. Even if you end up leaving a voicemail, an audible holiday greeting can be a unique way to stand out and stay in touch .

 Create a Contest on Social Media

You can get creative this holiday season by hosting a contest on your social media channels . This is a great way to virally spread your name and your brand by generating shares and likes. 

 

By Louisiana REALTORS® April 23, 2026
NAR is pleased to share the latest consumer guide helping buyers navigate shifting interest rates. The one-page guide covers how lenders set rates, the impact of small shifts on monthly payments and strategies to get the lowest rate possible. As a reminder, all guides in this series are available for download—in both English and Spanish—on facts.realtor . Please allow up to two weeks for the Spanish version of the latest resource to be translated and uploaded. For ease of reference, below is a list of the most recent guides: NEW: Navigating Interest Rate Shifts Financing a Renovation When You Buy Staging Your House for a Sale Spotting Deepfake Scams in Real Estate Are You Ready to Invest in Real Estate? Thank you for your continued engagement with the “Consumer Guide” series and for sharing the resources with prospective clients to ensure they have the information they need to find success in their home buying or selling journey. Remember that these guides are for informational purposes only and are not meant to enact or change any existing NAR policy. Be on the lookout for the next consumer guide, which looks at how solar installations may impact home sales transactions.
By Louisiana REALTORS® April 17, 2026
Louisiana REALTORS® spent week six of the Legislative Session actively engaged on several bills at the Capitol impacting core industry priorities, including private property rights, affordability, redevelopment and transaction-related regulations. Most of the meaningful activity remained in the House, where lawmakers continued advancing measures with direct implications for the real estate market. HB 284 by Rep. John Wyble , which would authorize certain local governments to expropriate blighted property by declaration-of-taking, failed on final passage in the House Tuesday by a 48-47 vote, and remains subject to reconsideration. Meanwhile, HB 472 by Rep. Alonzo Knox , which would authorize rent stabilization at the local level, was voluntarily deferred in committee following testimony from Louisiana REALTORS® and our partners at the Louisiana Apartment Association effectively ending its path this session. This marks a significant win, as rent control policies do not address housing supply challenges and instead risk further market distortion. In House Commerce, several key bills moved forward. HB 1027 by Rep. Troy Hebert , which clarifies that appraisers are not liable for a seller’s failure to meet smoke and carbon monoxide detector requirements, passed committee unanimously and is now slated for a House floor vote. This common-sense measure protects appraisers and helps preserve efficiency in the transaction process. HB 673 by Rep. Tammy Phelps , which would have imposed new security camera mandates on certain blighted properties, was also voluntarily deferred following industry opposition. Additionally, HB 426 by Rep. Phelps , which addresses criminal blighting and expands enforcement liability, remains under consideration. Louisiana REALTORS® is monitoring this bill closely to ensure efforts to address blight do not unintentionally discourage investment or redevelopment. We continue to track broader market integrity and redevelopment efforts. HB 468 by Rep. Hebert , addressing residential wholesaling, has now moved to the Senate after unanimous House passage. HB 217 by Rep. Chance Henry , which provides tax incentives for the rehabilitation of blighted property, also remains active in the Senate and represents a constructive approach to redevelopment. Looking ahead, the House Commerce Committee will consider HB 1166 by Rep. Kim Carver next week, which addresses disclosure requirements for vacant residential property. Louisiana REALTORS® supports clear, consistent consumer disclosures and have been working closely with the author and the Louisiana Real Estate Commission to ensure the bill is structured to promote transparency while maintaining practical standards and avoiding unintended liability for real estate professionals. Overall, the House carried the bulk of real estate activity this week, while the Senate saw limited movement on major REALTOR® priorities. As the session continues, Louisiana REALTORS® remains focused on protecting private property rights, opposing harmful market interventions, supporting responsible redevelopment and advancing policies that strengthen real estate transactions for both consumers and our members. Please view the weekly bill tracking report provided by our lobbying team over at Harris, DeVille and Associates.
By Louisiana REALTORS® April 10, 2026
NAR is pleased to share the latest consumer guide that helps buyers learn about conventional, FHA and VA mortgage options that let them fold in the cost of renovations or repairs. Renovation financing can help buyers compete in low-inventory markets, customize a home to their needs and build equity faster. As a reminder, all guides in this series are available for download—in both English and Spanish—on facts.realtor . Please allow up to two weeks for the Spanish version of the latest resource to be translated and uploaded. For ease of reference, below is a list of the most recent guides: NEW: Financing a Renovation When You Buy Staging Your House for a Sale Spotting Deepfake Scams in Real Estate Are You Ready to Invest in Real Estate? Thinking of Selling? 7 Factors to Consider Thank you for your continued engagement with the “Consumer Guide” series and for sharing the resources with prospective clients to ensure they have the information they need to find success in their home buying or selling journey. Remember that these guides are for informational purposes only and are not meant to enact or change any existing NAR policy. Be on the lookout for the next consumer guide, which discusses lessening the impact of changing mortgage rates
Show More