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Holiday Marketing Tips for REALTORS®

Louisiana REALTORS • October 31, 2019

The holidays are here, and there is no slowing down. In addition to your regular day-to-day duties and responsibilities, you’ll also have shopping, cooking, traveling, and more to do. However, in spite of the crowded schedule, this is also a great time of the year to market and promote your services to current and prospective clients. As this year comes to an end with all of its festivities, it presents an excellent opportunity to fill your pipeline and maybe even close a few deals heading into the new year. Here are a few ways to take a unique lead generation approach this holiday season .

Client Appreciation Event

What a great season to show appreciation for your clients who helped with your success all year. Hosting a holiday-themed party at your office or other common gathering space will not only be fun, but a great way to earn some referrals as well. A hot chocolate bar and pictures with Santa are just a few ways to add to the festivities.

 Deliver Holiday Ornaments and Other Treats

Christmas tree ornaments, cookies, wrapping paper, and other seasonal treats can easily be delivered to your clients’ new homes. This is an excellent way to say “thank you” and makes for a nice touch when it comes to referrals and repeat business.

 Give Home Improvement Store Gift Cards

Every new homeowner is going to make at least a few trips to Home Depot or Lowe’s. Why not make that trip a little easier for your clients with a gift card?

 Make Phone Calls

It may sound simple, even a little antiquated, but a good old-fashioned phone call can go a long way. Even if you end up leaving a voicemail, an audible holiday greeting can be a unique way to stand out and stay in touch .

 Create a Contest on Social Media

You can get creative this holiday season by hosting a contest on your social media channels . This is a great way to virally spread your name and your brand by generating shares and likes. 

 

Consumer Guide Update: Preparing for Homeownership

By Louisiana REALTORS® • February 19, 2025
As previewed last week, NAR is pleased to share the latest consumer guide focused on preparing for homeownership. This guide covers what prospective buyers should consider as they kick off the home purchase process, including the importance of credit scores, mortgage pre-approval, down payments, budgeting, and educational resources. As a reminder, all guides in this series are available for download—in both English and Spanish—on facts.realtor . Please allow a few days for the Spanish version of the latest resource to be translated and uploaded. For ease of reference, below is a list of the most recent guides: NEW: Preparing for Homeownership Escrow and Earnest Money Pricing Your Home Preparing to Sell Your Home Fire Damage and Policy Coverage Thank you for your continued engagement with the “Consumer Guide” series and for sharing the resources with potential clients to ensure they have the information they need to be successful in their homebuying or selling journey. Remember that these guides are for informational purposes only and are not meant to enact or change any existing NAR policy. Be on the lookout for next week’s guide on Wednesday, which will cover property taxes.

Consumer Guide Update: Escrow and Earnest Money

By Louisiana REALTORS® • February 14, 2025
As previewed last week, NAR is pleased to share the latest consumer guide focused on escrow. This guide covers what homebuyers should know about earnest money deposits, including the general terms and use cases in real estate transactions. As a reminder, all guides in this series are available for download—in both English and Spanish—on facts.realtor . Please allow a few days for the Spanish version of the latest resource to be translated and uploaded. For ease of reference, below is a list of the most recent guides: NEW: Escrow and Earnest Money Pricing Your Home Preparing to Sell Your Home Fire Damage and Policy Coverage Flood Insurance Thank you for your continued engagement with the “Consumer Guide” series and for sharing the resources with prospective clients to ensure they have the information they need to find success in their homebuying or selling journey. Remember that these guides are for informational purposes only and are not meant to enact or change any existing NAR policy. Be on the lookout for next week’s guide on Wednesday, which will cover preparing prospective buyers for homeownership.

2026 LR Officer Elections, RVPs & NAR Director Applications

By Louisiana REALTORS® • February 12, 2025
The Louisiana REALTORS® Board of Directors will conduct several elections this Spring. Interested candidates that meet the qualification who are looking to serve at either the state association level or the national association level are encouraged to view the criteria and submit an application. An application that is not submitted on the appropriate form or not submitted pursuant to the instructions shall not be considered as submitted timely.
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