Home Buyers and Sellers With Children: Understanding Priorities

Louisiana Realtors • December 27, 2018
Buying a home is an exciting time in anyone’s life. However, depending on the stage that your client is in, there are going to be varying priorities. This is especially true for a family with young children. This type of client is going to be focused on a lot of different things compared to a newlywed couple or empty nesters. Understanding not only what they want and what they need, but why is what makes a REALTOR® such a valuable resource. Here are some statistics that show what is important to potential homebuyers with children under the age of 18.

· 50% of homebuyers with children consider a neighborhood based on the quality of the school district, compared to 11% of buyers without children.

· 45% of homebuyers with children consider a neighborhood based on its convenience to schools, compared to 6% of buyers without children.

· 40% of homebuyers with children find their REALTOR® from a referral.

· 76% of homebuyers with children prefer personal calls from their REALTOR® for updates.

· 62% communicate via text message.

· 27% of homebuyers with children cite that child care expenses have delayed the homebuying process.

· 26% of home sellers with children try to sell their home urgently, compared to 14% of home sellers without children.

· 24% of home sellers with children need a larger home, compared to 8% without children.

· 18% of home sellers with children want to move closer to family, compared to 5% without children.

While each buyer and seller has unique needs, a REALTOR® is a knowledgeable professional there to help navigate any challenge.
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It’s not unusual for people to enter the homebuying process with a priority list that needs to be whittled down once they see what’s on the market. NAR’s latest consumer guide, “Defining Home Buying Needs vs. Wants,” is a decision-making tool that can help. It’s a simple checklist to help home buyers identify their needs, wants and deal-breakers. Using the form, or something like it, will help buyers remember what’s most important to them as they view and compare homes. There’s even a fillable PDF available for download. As a reminder, all guides in this series are available for download—in both English and Spanish—on facts.realtor . Please allow up to two weeks for the Spanish version of the latest resource to be translated and uploaded. For ease of reference, below is a list of the most recent guides: NEW: Defining Home Buying Needs vs. Wants NEW: 10 Tips For Unpacking Smartly After A Move UPDATED: Multiple Listing Services Overcoming Roadblocks to a Sale or Purchase How Solar Impacts a Real Estate Transaction Thank you for your continued engagement with the “Consumer Guide” series and for sharing the resources with prospective clients to ensure they have the information they need to find success in their home buying or selling journey. Remember that these guides are for informational purposes only and are not meant to enact or change any existing NAR policy. Check out the next consumer guide for sellers on how to ease the transition for the new owners.
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NAR’s latest consumer guide, “10 Tips for Unpacking Smartly After a Move,” was developed to help ease the burden buyers may feel when surrounded by boxes. For your clients on the cusp of a move, the guide suggests establishing a priority unpacking order, wiping down each room before unpacking, discarding boxes quickly, having garbage and donation bags at the ready, and more. Share the new guide along with the companion guide “10 Tips for Packing Smartly for a Move.” As a reminder, all guides in this series are available for download—in both English and Spanish—on facts.realtor . Please allow up to two weeks for the Spanish version of the latest resource to be translated and uploaded. For ease of reference, below is a list of the most recent guides: NEW: 10 Tips For Unpacking Smartly After A Move UPDATED : Multiple Listing Services Overcoming Roadblocks to a Sale or Purchase How Solar Impacts a Real Estate Transaction Navigating Interest Rate Shifts Thank you for your continued engagement with the “Consumer Guide” series and for sharing the resources with prospective clients to ensure they have the information they need to find success in their home buying or selling journey. Remember that these guides are for informational purposes only and are not meant to enact or change any existing NAR policy. Check out the next consumer guide on identifying homebuying wants vs. needs.
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