Short Answer:
Yes, this is permissible if authorized by the seller, unless there is a confidentiality agreement that prohibits that disclosure. Best practice is to obtain the authorization from the seller in writing.
Analysis:
Analysis of this response under the Code of Ethics of the National Association of REALTORS® (NAR) and Louisiana law are discussed below.
Code of Ethics Considerations
REALTORS® are subject to state real estate regulation and the NAR Code of Ethics. The Code of Ethics obligates REALTORS® to be honest with all parties; to present offers and counter-offers quickly and objectively; to protect and promote the interests of their client; and to cooperate with other brokers (See NAR Code of Ethics Manual, Presenting and Negotiating Multiple Offers). Cooperation involves sharing of relevant information.
Article 1 of the Code of Ethics imposes two obligations on licensees: first, licensees are required to “protect and promote the interests of their client,” and second, licensees are obligated “to treat all parties fairly.” An agent is permitted to disclose the existence and source of other offers to buyers and cooperating brokers, with authorization from the seller (See NAR Code of Ethics Manual, Presenting and Negotiating Multiple Offers). NAR Standard of Practice 1-15 provides:
REALTORS®, in response to inquiries from buyers or cooperating brokers shall, with the sellers’ approval, disclose the existence of offers on the property. Where disclosure is authorized, REALTORS® shall also disclose [when asked] whether offers were obtained by the listing licensee, another licensee in the listing firm, or by a cooperating broker. (emphasis added)
Essentially, if authorized by the seller, terms of offers can be disclosed to competing buyers or their agents unless there are state laws or confidentiality agreements that specifically prohibit that disclosure (See http://realtormag.realtor.org/law-and-ethics/ethics/article/2012/01/what-disclose-amid-multiple-offers; see also, https://magazine.realtor/law-and-ethics/ethics/article/2018/03/staying-mum-on-multiple-offers). Best practice is to obtain the authorization from the seller in writing.
Legal Considerations
Under Louisiana state law, we did not find any specific law addressing disclosure of offers to purchase, or requiring confidentiality of the terms of such offers. We did not find any specific Louisiana law prohibiting a seller’s agent from inviting multiple buyers’ agents who have submitted offers to purchase to present their best offers. Louisiana real estate law defines “confidential information” as “information obtained by a licensee from a client during the term of a brokerage agreement that was made confidential by the written request or written instruction of the client or is information the disclosure of which could materially harm the position of the client” (Louisiana Real Estate Commission Law of Agency § 3891(6)(a)). To the extent that disclosure of the terms of multiple offers could materially harm the position of the client, such disclosure is prohibited unless authorized by the client.
The conservative view is that a licensee should make sure there exists no confidentiality agreement between the seller and a potential buyer regarding the potential buyer’s offer or its terms, and obtain authorization from the seller prior to disclosure of the existence of such an offer to a buyer.